BRIEF
Deep Energy Capital is an independent, owner-managed partnership headquartered in London. The firm was founded in 2021 to make geothermal infrastructure investments that provide a highly differentiated source of renewable energy. Development, construction, operation and financial optimisation of clean, renewable, reliable and dispatchable sources of power, heating and cooling is the core of what we do. Deep Energy Capital is a pure play, long-term investment manager focused on sustainability and the energy transition. The business aims to radically change energy markets. As a conduit for sustainable infrastructure investment, Deep Energy Capital aims to deliver clean, reliable, and secure energy to local communities globally. Clean. Scalable. Reliable. Deep Energy Capital.
Requirements To design all elements capturing; Energy — Reliable, secure, available, clean, power, heating, cooling; Clean — Sustainable, green, impact; Geothermal — Earth, inexhaustible; Forward — Focused on the future, stewards, responsible; Professional — Fiduciary, trust, prudent, sophisticated, competent, expertise.
Elements Logo, Brand, Stationary, Website, Presentation and Video.
SYNOPSIS
Designed for it’s audience of Institutional investors, Geothermal developers and Lenders. All of the elements were designed with a simple but a direct representation of the company. With the use of the shapes; Circles to represent the Earth and Lines to represent the extraction of the energy, and the colours; Greens and Blues to represent the environment and Reds and Yellows to represent the Earth and Energy. Each element is designed with the consideration of it’s practical use, following the company concept and brand.
